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Univers Fusalp

TV columnist and committed entrepreneur


Darren Kennedy, a well-known Dublin-based TV presenter and columnist, is also an avid entrepreneur, creator and co-founder of the skin and hair care brand “Kennedy & Co” @kennedyandcogrooming. A Londoner by adoption, Darren Kennedy has forged a style of his own, subtly inspired by the dandy spirit of London’s chic and the unforgettable allure of Steve McQueen. 


“Life is the occasion” is Darren’s motto, which makes every moment special. As a city dweller, he has a close relationship with nature where he likes to recharge his batteries. For him, it is not a question of choosing between comfort and elegance, protection and style. We asked him to answer our moodboard interview.



How would you define your style?

I guess you could say my style is a bit of a mix bag, its urban classic with a dapper twist. I love utility wear, anything that has lots of pockets and detailing and practicality to it. And always with a pop of colour. In many ways it’s gently ever-evolving. 


 What are your sources of inspiration?

Nature (referencing ‘ever-evolving’ above) but also as a source of colour inspo. I love getting out and reconnecting with nature in my spare time, be it a hike or a sea swim. Colour combinations that appear in nature tend to be the best.I also love how different natural textures and materials interact. Combine that with a bit of old Hollywood. Steve McQueen for instance, a man whose influence on modern menswear cannot be overstated. His legacy can be seen everywhere from runway shows to simply walking down the street. 


 What is THE iconic piece in your wardrobe?

It would have to be a much-loved two-piece double breasted herringbone suit in black/grey with a tan windowpane check overlay. It sounds like a lot but it looks so elegant with a shirt & tie or dressed down with a simple black tee and trainers.



 In the Fusalp Spring/Summer 2021 Collection, which pieces did you like most?

I really love the Arthur Sweatshirt, it’s a classic sweatshirt on a base of navy elevated with an injection of colour. The trim on the sleeve in the Fusalp colours really makes it pop and stand out in a subtle way.


 How do you integrate them into your everyday looks?

For me it’s all about classic pieces that merge function with style, something Fusalp does effortlessly. Sometimes I like to use the sweatshirt to dress down tailoring or throw on with a favourite pair of battered denim shorts and sandals for a relax, summer day style.


And finally, three words to illustrate Fusalp?

Functional elevated style.


Darren Kennedy chose to wear the ARTHUR sweatshirt and the MALAGA II pants from the Spring/Summer 2021 Collection.

Follow Darren Kennedy on Instagram:  @darrenkennedyofficial